It can be tempting to put all your focus into SEO when you’re writing your business blog, but don’t forget blogging has another powerful purpose – giving prospects and customers a better insight into your brand values.
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When copywriting for business, there’s no one size fits all solution. Sales copy is … Continued
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Marketers everywhere understand the importance of having a blog on a business website, either … Continued
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Business blogs are essential marketing tools to inform existing and potential customers, increase brand … Continued
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How do you position yourself or your business as an expert? Read on for advice on how good copywriting can help you to achieve that elusive expert status.
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Your business blog should be an accurate reflection of you and your brand, so how can you outsource the task of writing it? Partnership is key.
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Posting online content can be seen as a more informal way to connect with your audience, but that doesn’t mean you should forget your grammatical manners!
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2020 saw a surge of people donning their gardening gloves to try and ‘grow their own’. To reach its full potential in today’s digital world, a business needs to be nourished with ongoing content in the same way that a garden needs ongoing food, water and sunshine .
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