Why do companies stop writing blogs? And is this a problem?
Why do companies stop writing blogs? And it’s not because they don’t work. We explore the reasons and consequences of inconsistent blogging.
read more
How to write a blog that people want to read
Blogging for business is still popular, but it’s only useful if people want to read your blog. Here’s how to write a consistent business blog that engages your audience.
read more
Who hires a PR and marketing copywriter and why?
Ever wondered whether you could benefit from a PR and marketing copywriter? This post offers a list of who hires copywriters and how they utilise them.
read more
Why you should hire a PR and marketing copywriter for your business
How do you come up with the words to promote your business? Here we explore 5 good reasons to hire a PR and marketing copywriter.
read more
What’s stopping you from setting up a business blog?
If you would like a business blog but haven’t got around to setting one up, here are some of the reasons blogs are hard to initiate and advice on how to overcome these obstacles.
read more
Behind the scenes at Blog Write – four years of freelance copywriting and counting
Four years of being freelance. Am I glad I became a Bristol based PR and marketing copywriter? Here’s why going freelance was the right choice for me.
read more
How to get your ethos across in your business blog
It can be tempting to put all your focus into SEO when you’re writing your business blog, but don’t forget blogging has another powerful purpose – giving prospects and customers a better insight into your brand values.
read more
Copywriting for your business blog – in-house versus outsourcing
Keeping a business blog up to date is a time-consuming job. What are the options when it comes to copywriting for your blog and which is right for your business?
read more
5 Reasons your business should blog
Some people seem to be under the impression business blogs are a little yesteryear. This isn’t the case. They’re working away in the background earning the clever businesses that are utilising them well, excellent value for money. Business blogs are an integral part of content strategy and here’s why.
read more