Why do companies stop writing blogs? And is this a problem?
Why do companies stop writing blogs? And it’s not because they don’t work. We explore the reasons and consequences of inconsistent blogging.
read more
Bringing businesses and good PR copy together
Copywriters are a great support for businesses and yet many companies don’t reach out for help. Here are some reasons why and how to make the relationship work.
read more
How to write a blog that people want to read
Blogging for business is still popular, but it’s only useful if people want to read your blog. Here’s how to write a consistent business blog that engages your audience.
read more
How to beat procrastination and get your copywriting done
Most people suffer from procrastination, but when you’re a copywriter with a deadline you need to push through it. Here are some of my top tips to do just that.
read more
How to keep the PR and marketing copy flowing when you don’t feel like it
Sometimes it’s hard to put pen to paper. Here are 5 top tips on how to keep the words flowing for your PR and marketing copy.
read more
Why you should hire a PR and marketing copywriter for your business
How do you come up with the words to promote your business? Here we explore 5 good reasons to hire a PR and marketing copywriter.
read more
What’s stopping you from setting up a business blog?
If you would like a business blog but haven’t got around to setting one up, here are some of the reasons blogs are hard to initiate and advice on how to overcome these obstacles.
read more
Friend or foe? Business blogging to build trust
How do businesses build trust? Business blogs offer insight into a company’s values and ethos in a way one-off sales pitches simply can’t.
read more
Pitch your PR and marketing copywriting the right way
There is no one size fits all when it comes to copywriting. Here is how to make sure you tailor your copy correctly.
read more