marketing Archives - Blog Write

How do businesses build trust? Business blogs offer insight into a company’s values and ethos in a way one-off sales pitches simply can’t.

It can be tempting to put all your focus into SEO when you’re writing your business blog, but don’t forget blogging has another powerful purpose – giving prospects and customers a better insight into your brand values.

Some people seem to be under the impression business blogs are a little yesteryear. This isn’t the case. They’re working away in the background earning the clever businesses that are utilising them well, excellent value for money. Business blogs are an integral part of content strategy and here’s why.

Are business blogs widely accepted as part of the marketing mix, or are they a ‘nice to have’ as and when you have time? Business blogs are still wholly relevant but remain a missed opportunity for many.

Are you stuck between a rock and a hard place when it comes to new business? You’re too busy to market your wares, but you don’t want the pipeline to dry up. Inbound marketing might be the solution for you.

2020 saw a surge of people donning their gardening gloves to try and ‘grow their own’. To reach its full potential in today’s digital world, a business needs to be nourished with ongoing content in the same way that a garden needs ongoing food, water and sunshine .

We’re all different. Some of us need a tight deadline to focus the mind. Some of us need a clear ‘to do’ list to work our way through. Whatever it is that gives you the boost you need to get everything done, especially when you have a lot of balls in the air, be aware and try to harness it on the days the motivation isn’t coming quite so naturally.

Sometimes you have to do things you don’t want to do, but sometimes the best way forward is to delegate. Could writing your business blog be something better placed with someone other than you?

There aren’t many products that can’t be bought online these days, but wherever we make our purchase, people still matter. People buy from people and brands they trust.

Tag: marketing

Friend or Foe?

How to get your ethos across in your business blog

5 Reasons your business should blog

Are Business Blogs in your marketing mix?

Too busy for new business?

Grow your own Blog

What makes you productive?

To delegate or not to delegate?

People buy from people they trust